The Indian Job market is constantly evolving and there is a need to keep updating one’s skills to stay relevant. A simple, dedicated graduation or post graduation degree is not enough in the modern world, and it is only through online training courses that professionals can differentiate themselves and break the mold. We have compiled a list of the most lucrative and popular online training courses for professionals that help in honing the skill set that is in demand in the Indian job market today.
Top 5 Online Training Courses In The Indian Job Market
Digital Marketing or Social Media Marketing has already taken the entire world by storm, with companies trying to outwit each other by coming up with quirky and innovative campaigns. And that’s just one side of the picture, the real game lies in Search Engine Marketing, with companies competing fiercely with each other to win the war of the search engine advertisements. As per eMarketer, 2016 will be the first year when digital display ads will surpass the revenue of search-based ads. The total spending on search and display marketing in 2016 is expected to be over 60 billion USD! While Digital Marketing is available as a major at some institutions, these are very few and expertise is being driven by online training courses that constantly upgrade their curriculum to stay relevant to the latest updates made by digital marketing platforms.
Data and Analytics Courses
Companies are generating more data and information than ever before and there is a big need to be able to make sense from this data, which requires experts in the field of statistics, data analytics, business intelligence and so on. Big Data is the biggest buzzword and companies are banking on it to derive unique insights from customer data, as well as ways to improve their processes to improve their bottom lines. As per a NASSCOM industry report, the Analytics and BI market in India is expected to more than double from the current $1 billion to $2.3 billion by the end of 2017-18. The growth is being driven by the BFSI, Telecom, ITES, FMCG and Retail sectors, and there’s a huge demand for Analytics experts familiar with modern concepts today.
The Graphic Design industry has exploded in the past 2 years thanks primarily to the advent of digital marketing and advertising, which is now requiring companies to put up thousands of ads and graphics on a daily basis, creating the need for dedicated graphic designers. Designers that have past marketing experience as well as experience working with tools such as Adobe Photoshop, Adobe Illustrator, Adobe After Effects, Adobe Dreamweaver, Corel Draw and more are in high demand in the market right now. Just to put things into perspective, interns in the graphic design industry can get paid close to Rs. 20,000 a month, which is comparable to and better than graduates from most streams. A creative inclination is one key ingredient for success in this industry; the second and more important one is knowledge of tools and latest techniques, which are best attained through online courses.
With the launch of so many logistics and operational efficiency based start-ups as well as the launch of Make In India to encourage manufacturing in India, optimizing operations for top productivity and reduced expenditure is the top priority for most companies, and Six Sigma processes allow companies to do just that. Operations experts and managers are already in high demand in the country, and having a six-sigma certification will just make your CV that much more attractive and differentiated from other candidates.Those working in the operations management sector must supplement their current education with concepts of Lean and Six Sigma to ensure continuous growth and improved salaries.
The importance of leadership skills and the difference made to the world by people who posses these skills can’t be stressed on enough. Leaders are the people who will change the course of history in the longer term and of the company that they work for in the shorter term. Online Leadership Courses can help you understand and learn the skills and techniques which can help you become a better leader and be respected by your superiors, peers and subordinates alike, while also helping you to rise quickly in your career.Though leadership development is a priority for most organizations, 36% of them don’t have a strong leadership development strategy for discovering leaders within the organization. It is therefore the responsibility of individuals to realize their potential and hone their skills to become future leaders.